The Challenge
NOBO needed a branding concept and strategy to differentiate themselves from other workspace providers and attract entrepreneurs and freelancers to their community.
Our Approach
To address NOBO’s challenge, we began by understanding their mission and the unique aspects of their workspaces. We then conducted market research to identify opportunities for differentiation and developed a branding concept that captured the essence of NOBO.
We created a comprehensive brand visual identity, including their logo, color scheme, and typography. Our content creation strategy included high-quality videos and photography to showcase NOBO’s spaces and community events. We also developed a social media strategy to engage potential members and promote the NOBO community.